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Design System Show + Tell

UX + Project Management in an AI world

Design Systems are versatile beasts that the smallest shop can conquer, and the largest enterprise can use to tame their teams.

Learn from local practitioners about their experiences tackling design systems for their organizations. And then hear how we stack up against the nation and how InVision is working to support design system teams.

Our speakers’ experience covers nascent design systems, accessibility design systems, scale and managing scaled systems. Our fantastic line up includes:

  • Catriona Shedd (Moderator), Dir Product Design for DSM, InVision
  • Ana Medina, Sr Product Designer, (representing) Classy
  • Andrew Bergeron, Independent Design Consultant, Visual Rhythm
  • Aaron Wade, Sr Manager, User Experience, ServiceNow
  • Justin Baker, Principal Product Designer, Intuit


  • 6-6:30 Networking + Dinner
  • 6:30 Announcements
  • 6:45 Panel discussion
  • 8:00 Q+A
  • 8:30-9 Networking


Catriona Shedd (Moderator)
Director of Product Design for DSM, InVision
Catriona is the Director of Product Design for InVision’s Design System Manager (DSM) product. DSM supports the creation and maintenance of design systems that enable design and development teams to achieve a single source of truth for consistency at scale. Prior Catriona was a design lead and team ambassador at Salesforce where she worked to improve communication and collaboration between product design teams and the team responsible for maintaining the Salesforce Lightning Design System.

LinkedIn: https://www.linkedin.com/in/catriona/


Ana Medina
Senior Product Designer, (representing) Classy
Ana Medina is a Senior Product Designer at ServiceNow. Her goal is to help solve UX problems and create memorable experiences through user-centered design.

Linkedin: https://www.linkedin.com/in/medinaana

Twitter: https://twitter.com/anapaola_medina


Andrew Bergeron
Independent Design Consultant, Visual Rhythm
Andrew is a leading advocate for inclusive design in our voting system.

LinkedIn: https://www.linkedin.com/in/andrewbergeron/



Aaron Wade
Senior Manager, User Experience, ServiceNow
Aaron is a designer in San Diego currently working as a design manager at ServiceNow on its Design System Website. “I love working in the product space, attempting to make things look as good cosmetically as they are functional, and anything involving motion.”

LinkedIn: https://www.linkedin.com/in/wadeaaron/


Justin Baker
Principal Product Designer, Intuit
At Intuit, Justin is a Principal Product Designer for the Intuit Design System (IDS), which powers TurboTax, Quickbooks, Mint, Turbo, and Proconnect. He loves tennis, 3d modeling, and thought leadership through writing and speaking.

LinkedIn: https://www.linkedin.com/in/justinabaker87/


Our sponsors:

InVision is the digital product design platform used to make the world’s best customer experiences. We provide design tools and educational resources for teams to navigate every stage of the product design process, from ideation to development. Today, more 5 million people use InVision to create a repeatable and streamlined design workflow; rapidly design and prototype products before writing code, and collaborate across their entire organization. That includes 100 percent of the Fortune 100, and organizations like Airbnb, Amazon, HBO, Netflix, Slack, Starbucks and Uber, who are now able to design better products, faster.


The Experience Team at ServiceNow is a fast-growing global team
transforming enterprise and putting user-centered design at the core of
our products. We take the complex problems and reimagine them into compelling and delightful experiences. Our focus is to impact the day-to-day lives of our users by designing experiences that change the way people work.

ServiceNow (NYSE: NOW) is making the world of work, work better for people. Our cloud-based platform and solutions deliver digital workflows that create great experiences and unlock productivity for employees and the enterprise. For more information, visit: www.servicenow.com.