Katie Frehafer is the UX lead and technical project manager at UC San Diego’s Division of Biological Sciences. She applies user-centered design principles in her management of the biology.ucsd.edu website — now regarded as one of the best on campus. Her work ranges from creating wireframes and conducting user research to managing web app development projects.
“I started working at UCSD 10 years ago in event management, but once it became clear that we needed to do marketing, web design, and graphic design, they got added onto my plate. I had no formal training at that point other than what I taught myself.”
Danielle is a user experience researcher and marketer who dreams of starting her own social enterprise one day.